Author Archives: elissamitch

Etsy Marketing: A Simple 3-Part Strategy for New Sellers

Etsy marketing

If you’ve started an Etsy shop, but don’t seem to be getting any traffic or sales, it’s time to consider an Etsy Marketing strategy. Forget Tips and Tricks: Build An Etsy Marketing Strategy While there are many Etsy marketing tips and tricks out there, few sellers have developed a solid, strategic method for consistently driving […]

An Etsy Search & Etsy SEO Primer for Sellers

In this Etsy SEO basics article, I’m going back to the beginning and approaching Etsy search from a foundational perspective. We’ll start with a general definition of SEO. Then we’ll specifically discuss the Etsy search process. Finally, we’ll identify some key factors that will help you make positive changes in order to get found in […]

Etsy SEO Grades: Why An “A” Isn’t Good Enough

It seems these days that Etsy sellers are extraordinarily concerned with their Etsy SEO grades. Etsy SEO Grades Make Optimization Simple You know what I’m talking about, right? The listing report that you get on eRank or Marmalead that tells you if your listing SEO has earned an A, B, C, and so on? These […]

How to Write Etsy Titles

Why Should We Care About Etsy Listing Titles? The question of how to write Etsy titles is a critical issue in the Etsy SEO discussion. Your Etsy title is one of the most important parts of your Etsy listing.  It not only supplements your photos to help customers understand exactly what you’re offering in your […]

How to Do Etsy Keyword Research With EtsyRank

etsy keyword research with etsyrank

Making A Case For Etsy Keyword Research If you’re here, you probably already know that Etsy keyword research is important. In fact, you’re probably ready to learn the strategy and get out of here. But before we rush into anything, let’s chat for a minute about why Etsy keyword research is the most important thing […]

Use Your Etsy Conversion Rate To Boost Sales

etsy conversion rate

Why Care About Your Etsy Conversion Rate? Let’s talk today about your Etsy conversion rate. Why? Because when you know your Etsy conversion rate, you can create a solid strategy for growth. (One that doesn’t rely on Etsy’s ever-changing algorithm and mysterious experimentation!) If you’re not sure what I mean by conversion rate, you should […]

What To Sell On Etsy: 10 Questions To Help You Decide

what to sell on etsy

Choosing what to sell on Etsy can be a challenge. Whether you’re just starting your handmade business or you’re simply adding new products to your existing Etsy store, it’s wise to think critically about the products you are considering selling. So, with your product idea in mind, consider the following questions before deciding what to […]

50 Things To Do When Your Etsy Shop Is Slow

50 things to do when your etsy shop is slow

What do you do when your Etsy shop is slow? When you run a handmade business, some months are slower than others. When your Etsy shop is slow, it’s easy to go into panic mode. However, try not to worry too much. Seasonal and monthly fluctuations in retail are perfectly normal. The same is true […]